cuts you at the past. You make decisions about the world before the world has had time to mature. You jump to conclusions and make judgments about the good and the bad. And you lose your sense of perspective, your sense of humor, your distance and your ability to perceive. You start falling into a kind of a trap of your own making, you know, that creates, “les oeillères,” as we say in French. So I think that is why there hasn’t been more McLuhans. Because if you think of Marcuse for example, he could have been an incredibly interesting person like McLuhan. I don’t see the reservation of Marcuse. There is nothing that Marcuse has left that we need anymore. There is a